GEO Resource Hub
How brands get mentioned and cited in ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews — and how to measure it.
See the framework we use to plan 90 days of growth across SEO, AEO, GEO, paid media and content — then request a version built for your business.
Plan outline
Below is the outline every personalised plan follows. Share your website and goals, and a strategist will turn it into specific priorities, channels and milestones for your business — then suggest a strategy call to walk you through it.
Business goal translated into a measurable marketing target
Every channel decision is judged against leads, sales or revenue — not vanity metrics.
Current traffic, conversion and cost-per-lead baseline
You cannot measure progress without a starting point.
Priority customer segments and the questions they ask
Content and ads perform best when they answer real buyer questions.
Competitor visibility across Google and AI assistants
Shows where you can realistically win in the next 90 days.
SEO and technical fixes ranked by impact and effort
Quick technical wins often unlock existing content.
AEO and GEO opportunities for your category
Positions you for answers and AI recommendations, not just rankings.
Paid media role and starting budget range
Paid channels buy speed while organic channels compound.
A 90-day content calendar mapped to funnel stages
Consistent publishing beats sporadic bursts.
Landing page and form improvements
Better conversion rates make every channel cheaper.
KPIs, tracking setup and reporting rhythm
Clear reporting keeps the plan accountable.
30/60/90-day milestones
Milestones make it obvious when to double down or change course.
Keep going
How brands get mentioned and cited in ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews — and how to measure it.
26 checks across crawling, indexing, architecture, on-page, performance and measurement — each with the reason it matters.
A cross-platform check of how ready your brand is for Google AI Overviews, ChatGPT search, Perplexity, Gemini and Copilot.
Free · No obligation
Find out what is holding your website back across Google, answer engines and AI search — with a prioritised list of fixes.
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